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Rakuten Eco-system

Our businesses and divisions operate across more than 70 Rakuten Group services. We focus on executing plans for business strategies and policies that bring improved convenience and satisfaction to our customers, all while aiming to expand the Rakuten Ecosystem.

Rakuten Group’s organization involves numerous companies affiliated with businesses and services such as Rakuten Ichiba and Rakuten Travel. The functions of these companies are supported by the Group Headquarters. A variety of talented individuals help support Rakuten’s business throughout its organizations.

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Areas of Work


Our Commerce Company business focusses on providing shopping, leisure and lifestyle services to make daily life more convenient and enjoyable. Few of the services offered are:

“ Our Teams in India are powering multiple parts in Rakuten Ichiba, Rakuten Ready and Rakuten Delivery, by handling Engineering, Quality Control, DevOps and Product.”

  • Rakuten Ichiba

    Internet shopping mall

  • Rakuten Books

    Online books, CD/DVD store

  • Rakuten Fashion

    Online fashion store

  • Rakuma

    C2C mobile shopping

  • Rakuten Ready

    An end-to-end eCommerce solution that connects brick & mortar stores to mobile-first consumers, with seamless shopping and fulfillment experiences

  • Rakuten Delivery

    Online food ordering and deliveries

Media & Sports

Media & Sports company offers digital content related services, including video distribution, online media and marketing solutions services, entertainment related services in addition to operating the sports businesses.

“ The Media and Sports Department in India contributes to the development of various services and is deeply involved in Engineering, Product & Project Management, Quality Assurance and Devops functions. The Team also holds complete service ownership responsibility for few of the Media services such as Rakuten Uranai, Rakuten Bingo. “

  • Rakuten Music

    Online music streaming service

  • Rakuten TV

    Video Distribution service in Japan

  • Rakuten Live

    Live video streaming service

  • Rakuten Tickets

    Online ticket store in Japan

  • Rakuten Recipe

    Online recipe posting and browsing

  • Rakuten Sports

    Video on Demand and Live Streaming Service

Communications & Energy

Rakuten Energy - Provides Electricity and Energy-related services and solutions to households as well as corporate customers.

  • Rakuten Mobile

    Provides mobile communications services

  • Rakuten TV

    Video Distribution service in Japan

  • Rakuten Communications

    Telecommunications provider Core legal entity: Rakuten Communications Corp.

  • Viber

    Global mobile messaging service

  • Rakuten DX

    Mobile apps and interactive content technology provider

FinTech / Card / Payment

Rakuten Fintech department provides fintech services, including the credit card, consumer & merchant payment, the loyalty points, internet banking, securities trading and insurance services.

“ Teams in India are powering multiple parts of Rakuten Card, Rakuten Pay, Rakuten Edy, Rakuten Point Card, Rakuten Securities and Rakuten Insurance by handling Engineering, Quality Control, DevOps and System Reliability Engineering (SRE).”

  • Rakuten Bank

    Online banking services

  • Rakuten Wallet

    Crypto asset exchange service

  • Rakuten Check

    Check payment services

  • Rakuten Card

    Credit card services

  • Rakuten Edy

    Prepaid e-money services

  • Rakuten Insurance

    Ala-carte insurance services